LESS TIME IN FRONT OF THE SCREEN = MORE POSITIVE RELATIONSHIPS
Our priority is to promote quality communication with loved ones by reducing the amount of time spent in front of a screen. We want everyone to experience authentic and joyful contact with loved ones
Customer Reviews
Overall rating: 5 / 5 from 683 reviews.
Perfect for picnics! We love taking "72 Mental Traps" outside. The scenarios spark such natural conversations between my kids, and it’s incredible to watch them question things on their own. Great way to combine fresh air and critical thinking.
Picnic and Mental Traps is our new favorite activity! We absolutely love that we can take this entire thoughtful series outside with us. These games are perfectly compact for outdoor fun, but big on learning. Seeing my son so absorbed in analyzing facts and logic in the fresh air makes my heart happy. This is hands-down the best educational investment we've made in years.
The absolute purest excitement! My girls were thrilled to get their hands on this game. They immediately took it into their playhouse. It’s amazing to see them so genuinely enthusiastic about something that helps them think critically.
We took this game on a road trip with us. 🚗 It literally saved our ride! Instead of being glued to cartoons, my kid was discussing the cards with us the whole time. Time flew by, and we learned so much about what she actually thinks about school and her friends. A total gem! 😍
These cards are brilliantly relatable! The situations cover everything from school to friendships. We only have time for a couple of cards a day, but that’s enough to get the gears turning. My kids actually ask to play it.
The game is fantastic. We love that the rounds are only 15 minutes, making it so easy to squeeze a thoughtful discussion into our busy schedule. Our 7-year-old is obsessed.
It’s become a beautiful ritual for us after dinner. It moves us past surface-level talk and helps us really connect about important life lessons in a low-pressure way. A true conversation starter.
Ladies, this is the best antidote to TikTok and short videos! It's usually hard to get my 9-year-old daughter interested in anything, but WAIT, WHAT?! moves so crazy fast that she completely forgets about her phone. You have to react instantly, look for the catch, and ignore the trick words. The game trains the brain to think deeply, not just skim the surface. Now she's the one asking: "Mom, one more round, I want to be the first to collect 15 cards!"
I bought it for my first grader, who couldn't sit through homework for more than 5 minutes without getting distracted by everything. We've been playing almost every day for two weeks. The effect is real! He's become much more attentive and is learning to think first and act second. Even his teacher praised him for being able to focus.
I bought this for my classroom (I'm an elementary school teacher). We use it during our morning meetings. The kids debate, look for arguments, and learn to actually listen to each other. Amazing results!
Every family with kids 6 and up needs this box! It's given us so many genuine emotions, hugs, and laughs. I love that the rules change depending on the color, so you can't just memorize a pattern and win on autopilot. Your brain stays on its toes the whole time. When my son beat my husband and me fair and square for the first time, he was beyond proud! Thank you for such cool and genuinely useful games! ❤️
This game is pure brain explosion! 😂 We play as a whole family (my son is 7, my husband and I are both 35). Who would've thought the adults would mess up more than the kid! Your brain literally short-circuits when you see the word "green" printed in red and have to quickly make the animal's sound. We laughed until we cried. And best of all, my son concentrates so much better in class now. I've noticed he's more attentive and doesn't rush when reading math problems.
I really loved the section on stereotypes and manipulation. In today's world, not believing everything you hear is the most important skill there is. Huge respect to the creators!
My son has ADHD. Getting him to focus on one game for more than 3 minutes is usually torture for both of us. But this game is some kind of neuropsychology magic. Because the tasks keep changing and the rules don't let you relax for a second, his brain switches on completely! He plays with real excitement, doesn't get distracted, and most importantly, he's learning to PAUSE first and react second. I'm seeing huge progress in his ability to sit still. I'll say it modestly: this is our best purchase of the whole year.
The funniest moment is when you're totally sure of your answer, and then you yell out complete nonsense :))) The game taught my daughter not to be afraid of making mistakes, because in WAIT, WHAT?! absolutely everyone makes them, and it's hilarious.
I was looking for something for my 11-year-old, because this is such a tough age and peer influence is huge. This game became a bridge to real conversations without arguing. We already have another conversation card game from this brand for tweens, and it's great too. Now we go through the scenarios on the cards, and I can literally see her start analyzing things. Thank you!
As a professional, I'm truly glad to see games like this! The Stroop effect works 100% here. The game is excellent for training inhibitory control and a child's ability to hit the "stop" button before reacting impulsively. 195 cards and 9 categories is a huge amount of practice material. I recommend it to parents whose kids struggle to stay focused.
Such a deep game. It teaches kids not to be afraid of having their own opinion, even when it's different from what everyone else thinks. That's exactly what I was missing as a kid.
My daughter takes losing or making mistakes really hard, it's instant tears and disappointment. WAIT, WHAT?! has been a real lifesaver for us. The rules are set up so that absolutely everyone gets mixed up: mom, dad, and grandma too. When my little one saw her dad mix up red and blue and laugh about it, she finally relaxed. Now a mistake is something to laugh about, not to be sad over. For our family, that's priceless! ❤️
I brought the game to a kids' birthday party. The 7–9-year-olds got so into it that we couldn't get them to the table for cake :)) Everyone was shouting and racing to give the right answer first. Such an exciting and fun game!
Very happy with this purchase. The game helps build a trusting relationship with your child through calm, honest conversations. I recommend it to every parent!
Breaking the short-video habit is really hard these days, but this game pulled it off! It's so fast-paced and the tasks change so often that a kid's brain just doesn't have time to get bored. My kids ask to get the box out after dinner themselves.
The ultimate "anti-autopilot" game! You can feel the gears start turning after a long workday. Your brain is overheating, but you feel amazing afterward. I recommend it to all parents.
This game made me realize how often I was pushing my own biases onto my child! It's not just a game for kids, it's for parents too. It teaches you to really hear your child instead of pulling rank.
We play as a whole family: my husband and I and our two kids (6 and 9). The cards about family and friends work great for the younger one, and the older one loves the ones about trends and social media. There's something for everyone.
I consider this an absolute must-have for every child before they start school. It's like teaching your kid to wash their hands, but for their brain. Mental hygiene at its finest! So grateful for the concept and execution—it truly makes a difference in kids' lives.
I consider this an absolute must-have for every child before they start school. It's like teaching your kid to wash their hands, but for their brain. Mental hygiene at its finest! So grateful for the concept and execution—it truly makes a difference in kids' lives.
The best investment in my child's thinking skills! My daughter doesn't fall for toy commercials on TV nearly as much anymore, because now she asks, "Mom, is that a fact, or do they just want me to buy it?" That's a total win! 🎉